--- title: "Shopify vs StoreConnect: Securing Your eCommerce IP and Brand Ownership" source: https://www.storeconnect.com/articles/blogs/Shopify-vs-StoreConnect-Securing-Your-E-commerce-IP-and-Brand-Ownership type: article format: markdown site: StoreConnect — Customer Commerce built natively on Salesforce site_index: https://storeconnect.com/llms.txt docs_index: https://support.storeconnect.com/llms.txt note: Append .md to any page or article URL on this site to get its Markdown form. --- # Shopify vs StoreConnect: Securing Your eCommerce IP and Brand Ownership While we at StoreConnect pride ourselves on providing an unmatched out-of-the-box set of features, as [detailed in our comprehensive comparison chart](https://getstoreconnect.com/how-we-compare), we never realized that the competition, specifically Shopify, demands an exceptionally broad, irrevocable license to their clients' trademarks, logos, and materials. **The Hidden Clause** At StoreConnect we believe that your data belongs to you, but at Shopify, they sub-license all of your data, for all time, worldwide! Even if you close your account they still retain this right. This includes your trademarks, service marks and logos associated with your Store. It permits them to reproduce and create derivative works of your materials. Furthermore, they can grant this right to whomever they choose. ![ ](https://res.cloudinary.com/hzkr6fi81/image/upload/v1763321163/media/oh-realization.gif){:.news-image} For full details, see [clause 8.1 of Shopify’s terms](https://www.shopify.com/br/legal/termos#8-intellectual-property-and-your-materials) regarding your Intellectual Property. **StoreConnect & Salesforce’s Difference** In contrast, [Salesforce in their terms](https://www.salesforce.com/en-us/wp-content/uploads/sites/4/documents/legal/salesforce_MSA.pdf) make no such claim "6.3 ... SFDC acquires no right, title or interest from Customer or its licensors under this Agreement in or to any Customer Data." And we at StoreConnect, [per our terms](https://getstoreconnect.com/terms-and-conditions), use the standard approach common to most eCommerce platforms: - If you are a StoreConnect Subscriber: (a) you license us on an irrevocable, non-exclusive, royalty-free, worldwide basis to use and publish your StoreConnect Subscriber Data via StoreConnect as required by us to provide you with StoreConnect SaaS; So, in addition to the awesome, out-of-the-box features shown below, that all run natively inside the trusted and secure Salesforce environment, you can be rest assured that your data, your Trademarks and all of your intellectual property remains in your full control. ![ ](https://res.cloudinary.com/hzkr6fi81/image/upload/c_fit,f_auto,h_1024,q_auto,w_1024/v1/media/Integrated-Infographic-Horizontal_NEW.png?_a=BACMTiAE){:.news-image} [See the difference and explore Unified Commerce solutions.](https://getstoreconnect.com/contact) --- ## Follow StoreConnect - [Email Newsletter](https://storeconnect.com/c/lp-newsletter) - [LinkedIn Newsletter](https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7444956928444862464) - [YouTube](https://www.youtube.com/channel/UCngKdP2x8l1wcbAKW3tvU8g) - [LinkedIn](https://www.linkedin.com/company/storeconnect) - [X / Twitter](https://x.com/storeconnecthq) ## Popular Links - [Partners](https://storeconnect.com/partners) - [Become a Partner](https://storeconnect.com/become-a-partner) - [News](https://storeconnect.com/articles/news) - [Events](https://storeconnect.com/articles/events) - [Live Events](https://storeconnect.com/live-events) - [Feature Comparison](https://storeconnect.com/how-we-compare) - [Download a free trial](https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3A00000FMkeKUAT) - [Book a Demo](https://storeconnect.com/contact) ## Documentation - [Help documentation](https://support.storeconnect.com/help-documentation) - [Videos & tutorials](https://support.storeconnect.com/videos-tutorials) - [Developer reference](https://support.storeconnect.com/developer-reference) - [Release notes](https://support.storeconnect.com/release-notes) - [Troubleshooting](https://support.storeconnect.com/troubleshooting) - [Trust Center](https://trust.getstoreconnect.com/) - [Status Page](https://status.storeconnect.com/) ## Contact - info@getstoreconnect.com - US +1 415 745 3230 - AUS +61 2 8365 2308 100 S Ashley Dr, Suite 600-2461 Tampa FL 33602-600 USA Level 22, Sydney Place 180 George Street Sydney, NSW, 2000, AUS ## Machine-readable - [Site index for agents](https://storeconnect.com/llms.txt): curated map of this site in llms.txt format - [Documentation index for agents](https://support.storeconnect.com/llms.txt): full technical and product documentation map Every page and article on this site has a Markdown rendering: append `.md` to its URL. Continue in Markdown: [Home](https://storeconnect.com/home.md) · [How we compare](https://storeconnect.com/how-we-compare.md) · [Partners](https://storeconnect.com/partners.md) · [Become a partner](https://storeconnect.com/become-a-partner.md) --- StoreConnect — https://www.storeconnect.com/articles/blogs/Shopify-vs-StoreConnect-Securing-Your-E-commerce-IP-and-Brand-Ownership