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News

Blogs IA Head architecture
Virginia Gordon · Mar 11

Why AI agents need better data architecture

AI agents promise to close the capacity gap in 2026 but they will fail without a solid data architecture. Learn why disconnected systems slow down AI initiatives and how a unified Salesforce-native approach provides the real-time data foundation needed for Agentforce to succeed in manufacturing and retail.
Blogs The hidden cost of managing multiple eCommerce stores BLOG HEADER
Mikel Lindsaar · Mar 11

The hidden cost of managing multiple eCommerce stores

A company running 76 eCommerce stores needed four full-time staff just to keep products updated. Learn how consolidating onto one system freed up their team for growth.
Blogs LucidCTA Podcast Blog Header
Mar 9

The architect’s masterclass: Why native commerce is the future of Salesforce strategy

Discover why a Salesforce native architecture is the foundation for reliable AI and commerce. Learn about the Thanos Trap of disconnected data silos plus how using standard objects like Product2 and Order ensures your Agentforce agents operate with absolute truth.
Blogs How to find the real truth behind UTM tracking BLOG HEADER
Mikel Lindsaar · Mar 5

How to find truth in web traffic attribution

Stop guessing about ad spend. Learn how truthful, multi-touch UTM tracking solves the problem of sales numbers that don’t add up, giving senior leaders confidence in their marketing budget.
Videos Man walking up arrow hill HEADER IMAGER
Mark Zammit · Mar 4

Why your platform should work for you (and not the other way around)

StoreConnect COO Mark Zammit explores the conflict between business growth and digital transformation, emphasizing why your eCommerce platform must adapt to your unique processes.
News StoreConnect is a perfect complement to Salesforce NPSP
Jeanavive Janssen · Mar 4

Scaling nonprofit impact with connected commerce

Nonprofits face rising demand but stagnant resources in 2026. Discover how to bridge the capacity gap by consolidating your digital estate on Salesforce. Learn why moving from fragmented tools to a native StoreConnect architecture reduces tech debt and lets your team focus on your mission instead of data reconciliation.
Blogs The hidden cost of a DIY Salesforce strategy Header image
Virginia Gordon · Feb 26

The hidden cost of a DIY Salesforce strategy

Discover the hidden costs of managing Salesforce in-house. From the “integration gap” to misallocated executive time, see how a professional implementation partner and StoreConnect helped brands like Beyond Plumbing reduce admin workloads by 66%.
Blogs When both integrated systems want to lead, someone will trip BLOG HEADER
Mikel Lindsaar · Feb 25

When both integrated systems want to lead, someone will trip

The complexity of integrating platforms like Shopify and Salesforce can lead to critical data synchronization failures. Learn how relying on one system with one data model solves these common nightmares.
Videos Avoid the integration trap HEADER IMAGE business
Mikel Lindsaar · Feb 19

Avoid the integration trap in your eCommerce business

Reduce complexity and launch your projects faster. Learn how StoreConnect simplifies challenging projects by replacing nine-way synchronizations with simple two-way communication directly within Salesforce.