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Unveiling StoreConnect V21: Next-gen upgrades for ecommerce, POS, and beyond

~ 8 min read · Tony Melvin

As an all-in-one ecommerce, point of sale (POS), and content management solution built directly on Salesforce, StoreConnect continues to push the boundaries of multi-channel retail. The highly anticipated V21 release brings significant architectural changes, security enhancements, and optimized checkout capabilities designed to power up your digital storefronts and physical registers alike.

StoreConnect’s version 21 release is the biggest release to date. Across point of sale, promotions, payments, products, and the developer platform, this update adds major new capabilities and rounds out dozens of existing ones.

This is just a sample of what’s changed. Read the full release notes.

In this article:


Point of sale

The POS experience has been significantly upgraded in v21, with improvements that reduce friction for staff and customers across the entire sale lifecycle. Find out how to configure these updates in the StoreConnect POS documentation.

New features

  • Saved carts: In-progress sales now persist to the server. A refresh, device switch, or unexpected logout won’t lose a customer’s basket. Staff can resume from any register in the outlet.
  • Visual grid layouts: Products and vouchers can now be browsed as image-led cards rather than rows, ideal for catalogues where appearance drives decisions. Learn more about managing layouts in the StoreConnect POS documentation.
  • Keyword search: Instant search across products, orders, customers, and custom fields, powered by a local index that works even offline.
  • Hardware setup wizard: A guided flow for connecting printers and cash drawers, with Liquid-customisable receipt, label, and cart or quote templates. Review the steps in the StoreConnect POS documentation.
  • Discounts now appear against individual items
  • Outlet-specific pricebooks and scoped discounts
  • Register shift management has also been improved

Other POS improvements

Discounts now appear against individual line items in the cart, and stock levels (available, low, out-of-stock) are visible on every product card. Delivery tax is now calculated against the destination address rather than the outlet’s. Salesperson tracking records which staff member added each line item, supporting commission reporting.

Outlet-specific pricebooks and scoped discounts let pricing and promotions apply only where intended. Refunds to Pay on Account, Vii gift card acceptance, and expanded layout filter types (number and date ranges) also feature in this release.

Register shift management has also been improved with shift notes, a bank deposit reference, and the ability to see who closed each shift. For administration details, see the StoreConnect POS documentation.


Promotions & discounts

Advanced promotions — new engine

This release introduces a completely rebuilt promotions engine that runs alongside your existing setup with no migration required. It brings capabilities that weren’t previously possible. For step-by-step instructions, visit the Exclude products from price reductions setup guide:

  • Scheduling: By date range, day of week, or time window
  • Stacking rules: Mark promotions as stackable or non-stackable, with priority ordering
  • Customer targeting: Scope promotions to contacts, accounts, or membership tiers
  • Coupon codes: With per-customer and total usage limits, or auto-apply without a code
  • Free product rewards: Automatically add a free item to the cart when conditions are met

Products can now also be individually excluded from all promotions, protecting margin on new releases or essentials. Discounts can be restricted to a specific outlet so they only apply at the location you choose.


Payments

Payments in v21 gain significantly more flexibility across the full transaction lifecycle. Learn more about configuration on the Credit card payment providers setup page.

Pre-authorisation and capture

Pre-authorised payments can now be captured in multiple partial installments — charge a deposit at booking, capture the balance at dispatch. Pre-authorise-then-capture is also now available across a much wider range of payment providers, and individual products can be flagged to always pre-authorise.

Refunds and checkout

Online refunds can be processed directly from Salesforce across all major payment providers. Customers can receive refunds to their account credit or loyalty points balance rather than waiting for a card reversal. Signed-in customers also get a faster express checkout experience for Apple Pay, Google Pay, Link, and Amazon Pay, with contact details pre-filled from their account.

Other payment improvements

3D Secure is now supported for Pay By Link and additional payments. Saved payment methods are stored as a new record type in Salesforce, linked directly to subscriptions for easier renewal management. A channel field on every payment record indicates whether it originated from web checkout, POS, or Pay By Link, and POS payments are tagged with the shift they were processed in. We now support 20+ payment providers, including NMI, Flywire, and Latitude. Find out how to Configure POS payment methods for your specific point of sale.


Products & vouchers

Product bundles

A new native bundle product type — separate from Salesforce CPQ — lets you group products into kits and packages with configurable quantities and pricing. Bundles coexist with CPQ products so you can migrate at your own pace. Variable pricing boundaries prevent customers from entering $0 or unreasonably large custom amounts, and tax-exempt account designation ensures businesses and charities are never charged tax at checkout. See how to build bundles in the general StoreConnect features index.

Voucher enhancements

Vouchers have received a substantial upgrade across the board. Review full details in the Vouchers and account credits features documentation:

  • Automated creation: A voucher is created and activated automatically when the product is purchased
  • PIN protection: Restrict redemption to recipients who know the code; ideal for B2B gift cards
  • Activate-before date: Sell now, schedule availability for a future date
  • Asset-backed vouchers: Link voucher creation to a Salesforce Asset record
  • Redemption audit log: Every redemption on web or POS is logged with event type and reason

For more details on front-end updates, see Managing and spending vouchers.


Storefront & site builder

v21 brings a range of improvements to the customer-facing web store and the tools used to build and manage it.

Site builder

The Site Builder has been updated to make day-to-day store management smoother. Store and theme selectors in the builder header now let you switch between stores and themes without leaving the builder. A preview mode toggle disables inline editing for an accurate reader view of how the store looks to customers. Template key uniqueness validation also prevents duplicate keys from being created, catching a common source of unexpected behaviour. Get a complete overview in the StoreConnect features index.

Customer experience

Customers with a failed subscription renewal can now pay the outstanding balance themselves from their account page, without contacting support — with clearer status messages explaining what happened and what to do next. When using Reorder Now, custom product form answers from the original order are copied into the new cart, reducing re-entry for products with required custom fields. Learn more about modifying the Customer experience dashboards.

Google merchant feed

The Google Merchant Feed has been improved in several ways: up to 10 additional product images are now included per product, brand display names are used instead of internal identifiers, and a single invalid product no longer causes the entire feed to fail — problematic entries are skipped gracefully while valid products continue to publish. See the View the Google Merchant feed setup instructions.

Other design changes

The StoreConnect Console has been redesigned around a guided setup wizard that walks through every step of store creation. A new Media Manager provides a full file organisation console inside Salesforce, and a Schema Explorer lets you browse StoreConnect’s full object model without consulting documentation.

Account security

Four new security controls are configurable from Store variables: account lockout after repeated failed login attempts (guarding against credential-stuffing), session timeouts for inactive customers on shared devices, a Content Security Policy header on every response (starting in report-only mode), and an email confirmation grace period so new customers can complete their first purchase without being blocked by an unconfirmed account. Review these parameters in the StoreConnect features index.


Analytics & administration

Analytics

Two new features address the growing impact of browser privacy controls. The first-party Google Tag Manager gateway routes tracking through your own domain, bypassing most ad blockers and ITP restrictions, with built-in purchase and cart events firing automatically. Stealth mode lets you launch or test a store without it appearing in Google Search, price scrapers, or merchant feeds — fully functional, just invisible to the outside world. Find out more about tracking in the StoreConnect features index.

Administration

Route redirects are now generated automatically whenever a product URL changes, preserving SEO and bookmarks. Read about URL management and how to Redirect to StoreConnect from existing web pages.


Developer tools

The Liquid templating layer has gained several meaningful new capabilities: encrypt and decrypt filters for securing values in templates, access to HTTP request headers and geolocation data, a markdown filter, geographic distance calculations in queries, non-HTML page template support for custom sitemaps and feeds, and custom Salesforce object queries. POS Liquid now exposes current_outlet and current_register as drops, and all POS action parameters support Liquid templating for context-aware dynamic flows. For code examples and documentation, see how to implement configurations Using global Liquid tags.

Any custom Salesforce object can now be synced to the web store and POS via Salesforce Flows, using the new StoreConnect: Sync Record Changes invocable action. Custom objects referenced in POS layouts are automatically included in the local index. Product rich data (JSON-LD) has also been substantially improved for more accurate representation in Google Shopping and Search Console. Learn how to configure this on the Membership Article Object Reference and object documentation sections.


Upgrade guide — v20 to v21

To learn more about tracking platform versions or requesting automated sandbox testing schedules, visit the central Release notes resource page.

Tony Melvin · June 02, 2026 ·

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